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Suzanne Somers Explains How ThighMaster Squeezed Its Way Into Infomercial History

The iconic actress and entrepreneur joins forces with TV workout legends for a much-needed quarantine sweat session.

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to – producing measurable, monetizable results with social media marketing.


5 min read


When Thanos decided to disintegrate half of all life in the universe, the were called in to save the day.

When gyms closed during the quarantine, Movement by Michelob ULTRA LIVE called the only people who could save us from our couch-bound snacking habits: Billy Blanks, Suzanne Somers and Jake “Body by Jake” Steinfeld. Yes, the legends of at-home fitness crazes from the 1990s are coming together once again to get our butts, abs and thighs in motion.

Related: This Innovative Workout Axe Is the New Trending Home Workout

Earlier this summer, Billy Blanks led viewers through his iconic Tae Bo

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5 Ways to Build Team Culture in a Remote World

Creating a strong company culture for teams working remotely is challenging, but necessary. Here are five tips for successfully building your team’s culture.

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4 min read

Opinions expressed by Entrepreneur contributors are their own.


COVID-19 has turned management upside-down, forcing managers of every stripe to reinvent team culture via videoconference and messaging apps. For the extroverted hands-on manager, this new virtual milieu lacks physicality and personal touch. Gone are the handshakes and high-fives that once motivated team performance. 

Without the benefit of water-cooler chats, impromptu huddles and casual social interactions, team members are likely to feel disconnected. Left adrift in a sea of emails and endless virtual meetings, the fun of work is nonexistent. While some workers thrive in this environment, others miss the routine and hustle of a structured workday. Being

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The Hottest Industries Today

Our list of the franchises best positioned for growth, even in uncertain times.

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12 min read

This story appears in the
August 2020

issue of
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Every December, we publish a list in Entrepreneur of what we predict will be the “hottest” categories for franchise expansion in the year ahead. And every summer we typically publish an update on that list—not updating the categories, but updating the information on the fast-growing or newly launched franchises within those categories.

But this year, as we prepared to update the list, we were faced with a question—should we change the categories from those we had listed in December, back when the world looked and felt a whole lot different? While businesses in some of these categories were deemed nonessential and were adversely

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Top 3 Must-Haves in Your Post-Pandemic Playbook

Getting back on your feet needs to be a well-designed strategy, so here are the essential plays worth incorporating into your winning game.

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4 min read

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We have seen unprecedented change unfold right before our eyes over the last several months. Our ideas of a world shaped by certainty have been shaken, and notions of stable business, streamlined operations and competitive pricing models have been shattered. Amidst the chaos is an incredible opportunity, an opportunity to reflect upon what the world needs and what you can offer. As an entrepreneur myself, I truly believe that we have an innate responsibility to help our clients and customers arrive at their best results and expectations. Some of the lessons I have learned this year have been harsh,

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5 Tips for Crowdfunding During the Pandemic

Both Kickstarter and Indiegogo report people are continuing to support fundraising projects. Here’s how to adjust your funding strategy for the times.  

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to – producing measurable, monetizable results with social media marketing.


3 min read

Opinions expressed by Entrepreneur contributors are their own.


With the in a holding pattern and businesses shutting down, you may be wondering if a campaign can succeed right now. Are people going to be interested in funding your next cool gadget or product?

’s numbers reveal that backers are still showing up to support their favorite projects.  crowdfunding campaigns are also thriving.

To those afraid to launch a crowdfunding campaign, I say this is an excellent time to go ahead. While people are cautious about how they spend their money, most are

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How This Female Founder Never Lost Herself When Starting a Successful Business

Heather Sanders built an authentic business despite the obstacles.

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5 min read

Opinions expressed by Entrepreneur contributors are their own.


Women empowering women is more than a hashtag. It is a mission I am on to bring about change and lead every person to believe they have what it takes to follow their passions. We can help one another in so many ways. One of them is to support each other’s dreams and give support without expectation or attachment. The more you connect authentically to those around you and grow in your relationships, the more women will heal and change the world. So when I meet other women doing the same thing, it fills me with a sense of joy that needs to be shared.  One of these beautiful women is Heather Sanders.

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