Kathryn Duryea did not need Ikea dishes, and she or he did not need fancy china. And he or she wager different folks her age felt the identical.
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The tableware business is big and outdated — a $7 billion area dominated by high-end legacy manufacturers and low-cost plates from the likes of IKEA. Is there room for extra? Kathryn Duryea as soon as labored in model administration at Tiffany & Co., the place she was a part of that outdated guard, however then she noticed a brand new opening: “We’re in a second of girls embracing management and entrepreneurship, however there’s nonetheless a want to construct neighborhood at dwelling by entertaining,” she says. That led her to create Yr & Day, a contemporary, minimalist tableware model that has raised $3.5 million